- WSQ Accredited
- PCWE Certification
TikTok is the only social media platform with an integrated payment gateway and e-commerce ecosystem. Businesses can now set up a TikTok Shop at no cost and leverage features such as live selling, affiliate creator marketplace, coupon promotions, and logistics integration to drive sales and reach millions of users in Singapore and globally. Whether you are an executive looking to drive more sales for your business, or an entrepreneur looking to set up and grow your own TikTok Shop, this course is for you.
DURATION
2.5 Days
Mode of Training
Hands-on In-person Training
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What you’ll learn
Key Highlights
- Set up and manage TikTok Shop, including product listings, promotions, and order management.
- Hands-on practice running TikTok LIVE sessions and creating videos to drive traffic, engagement, and sales.
- Execute TikTok ad campaigns using content, audience targeting, and promotional strategies for different objectives.
- Monitor campaign and sales performance using TikTok analytics and reporting tools.
Tools Introduced:
Singapore Workforce Skills Qualifications (WSQ)
Curriculum & Learning Units
Learning Unit 1: Developing a Plan for TikTok E-Commerce
- Select suitable platforms and TikTok features to reach target audiences effectively.
- Develop a structured TikTok e-commerce strategy with campaign tactics.
- Collaborate with partners and influencers to enhance campaign reach and sales opportunities.
Hands-on Activity: Write a TikTok influencer collaboration brief for a selected product, and use the TikTok Creator Marketplace to identify potential influencers to work with.
Learning Unit 2: Implementing TikTok E-Commerce Campaign
- Execute TikTok campaigns across Shop, LIVE, and Ads to achieve campaign objectives.
- Manage campaign elements such as messaging, schedules, pre-campaign testing, and budgets.
- Ensure smooth operation of campaigns across mobile, online, and social platforms.
Hands-on Activity: Set up your own TikTok Shop and manage its sales activities, including product listing, ad campaign setup, buyer promotions and TikTok Live selling.
Learning Unit 3: Evaluating TikTok E-Commerce Campaign
- Evaluate campaign effectiveness using customer satisfaction and sales performance metrics.
- Apply data and insights to refine and improve campaign performance.
- Optimise campaigns to enhance engagement, conversions, and overall results.
Competency Assessment
& Certification
Nationally-Recognised Certification
Candidates will be awarded a Statement of Attainment under Singapore Workforce Skills Qualification (WSQ) and a Certificate of Completion by Skills Development Academy upon completion of the course with at least 75% attendance and demonstration of competency in the WSQ-mandated written and practical assessments.
Setting Up TikTok Shop and Running Advertisements on TikTok
- Available
- Selling Fast
- Full Enrollment
Entry Requirements:
- Aged 18 and above
- Have basic computer literacy Level 2
- Have minimum GCE “N”, “O” or “A” Level / NITEC or a diploma qualification and minimum 2 years of working experience;
- Have a basic understanding of the camera functions of the mobile phone and
- Have an English language proficiency equivalent of higher of any of the following – GCSE N/O Levels pass in English / WPLN Level 5 / IELTS 5.5 / TOEFL (internet based total) 46-59.
Professional Competency &Workplace Excellence
(P.C.W.E)
Module 1:
2.5 Days WSQ Course
2.5 Days WSQ Course
Module 2 & 3:
Choose 2 More Modules
2 Days
Effective Prompting Fundamentals
2 Days
Advanced Prompting Strategies
2 Days
AI Content Creation for Productivity
1 Day
Introduction to AI Tools for Content Creation
2 Days
Proven Affiliate Marketing Strategies
2 Days
Digital Safety Fundamentals
2 Days
Effective People Management
2 Days
Effective Employee Communication Strategies
2 Days
The Art of Persuasion
2 Days
Critical Thinking Skills for Effective Decision-Making
2 Days
Mental Resilience and Workplace Wellness
1 Day
Implementing Effective Coaching Frameworks
1 Day
Effective Productivity Techniques
Hear from our
Learners
Real stories and experiences shared by learners about their learning journey with us.
I had a great learning experience with Skills Development Academy. The trainer was knowledgeable, engaging, and explained the concepts clearly, making the sessions easy to follow and enjoyable. The staff members were also very friendly, responsive, and supportive throughout the entire process.
- Attended Course On: 15 May 2026 - 17 May 2026
Google review received on 17 May 2026.
I attended two courses in a week by Grace Koh, TikTok shop & Affiliate marketing. It was very informational and engaging, would definitely recommend to anyone who’s interested in learning about setting up tiktok shop and affiliate marketing on different social channels.
- Attended Course On: 11 May 2026 - 13 May 2026
Google review received on 13 May 2026.
I truly enjoyed the TikTok Shop class by Grace Koh. Grace is patient, knowledgeable, and very experienced. She answered all questions clearly and shared many insider tips that are not easily found online. This course is very valuable for anyone serious about doing TikTok Shop.
- Attended Course On: 11 May 2026 - 13 May 2026
Google review received on 13 May 2026.
TikTok Shop course with Alvin Phang was very interesting. I learned a lot and Alvin shared many nuggets of information of his own experiences. Highly recommended if you wish to set up a shop on TikTok. Good experience.
- Attended Course On: 22 Apr 2026 - 24 Apr 2026
Google review received on 24 Apr 2026.
I used my SkillsFuture credit to know about tiktok set up and running advertisements. I learn more than just the course. My course trainer Usman Dione Choo is very patient in guiding the students in the class. His class will not get bored.
- Attended Course On: 6 Feb 2026 - 8 Feb 2026
Google review received on 8 Feb 2026.
Usman’s clarity in delivery is everything a learner wants in a trainer. His willingness to share his personal insight and experience as a TikTok affiliate and TikToker gave me a clearer direction, in terms of my own journey getting in the TikTok bandwagon.
- Attended Course On: 6 Feb 2026 - 8 Feb 2026
Google review received on 8 Feb 2026.
Start Your Upskilling Journey With SDA
Classes
Conducted Daily
Three Training Centres,
Fully Sheltered From MRT
- Lifelong Learning Institute
- Central Plaza
- Woods Square (Tower 2)
175+ Government-Licensed, & Passionate Trainers
Full Suite Of Materials & Learning Resources
- Laptops & equipment loan
- Printed course materials
- Catered meals & refreshments
Localised & Up-To-Date Course Syllabus
300+ Local Employees
Supporting Your Journey
Classes Conducted Daily
Three Training Centres,
Fully Sheltered From MRT
- Lifelong Learning Institute
- Central Plaza
- Woods Square (Tower 2)
175+ Government-Licensed, & Passionate Trainers
Full Suite Of Materials & Learning Resources
- Laptops & equipment loan
- Printed course materials
- Catered meals & refreshments
Localised & Up-To-Date Course Syllabus
300+ Local Employees
Supporting Your Journey
Enquiry Form
Ready to Start Learning?
Send us your enquiry to find out more about our course curriculum, schedules and available subsidies. Our team will be in touch with you to help you take the next step.