David is an ACLP-certified trainer in Singapore and an industry practitioner with over 20 years of real business experience in digital marketing, AI-enabled marketing and ecommerce across APAC and MEA. He has led regional performance and omnichannel ecommerce for brands at Electrolux, Lazada (Alibaba Group), PayPal and DHL, driving up to 30x uplift in marketing ROI, 140% business growth, and large-scale digital campaigns for top global brands such as P&G, L’Oréal, Dyson and Nike.
Specialising in digital marketing, AI applications in marketing and ecommerce, David’s strengths span digital marketing, AI, ecommerce, marketing automation and omnichannel strategy.
As a trainer, he translates his practitioner experience into practical, hands-on learning, so that learners gain immediately applicable skills to grow their careers and businesses in the digital economy.
